Porto Alegre
23:53
Porto Alegre
23:53
Jacob Lee
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Porto Alegre
23:53
I begin with research, culture and history. Forming thoughts around the origin of an idea. From there, I build a foundation, develop a point of view, and direct the visual world through execution.I begin with research, culture and history. Forming thoughts around the origin of an idea. From there, I build a foundation, develop a point of view, and direct the visual world through execution.
I begin with research, culture and history. Forming thoughts around the origin of an idea. From there, I build a foundation, develop a point of view, and direct the visual world through execution.I begin with research, culture and history. Forming thoughts around the origin of an idea. From there, I build a foundation, develop a point of view, and direct the visual world through execution.
I begin with research, culture and history. Forming thoughts around the origin of an idea. From there, I build a foundation, develop a point of view, and direct the visual world through execution.I begin with research, culture and history. Forming thoughts around the origin of an idea. From there, I build a foundation, develop a point of view, and direct the visual world through execution.
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APPROACH
I’m interested in the space between an idea and how people experience it. I look for the details, references, and contradictions that give something character, then use them to build a visual language that feels intentional rather than expected.
CAPABILITIES
01
ART DIRECTION / CREATIVE DIRECTION
Developing the point of view for campaigns, identities, and experiences. From first reference to final expression.
02
CREATIVE STRATEGY / VISUAL IDENTITY / EXPERIENTIAL
Turning research into a foundation, then shaping the systems, narratives, and spaces that make an idea feel lived in.
03
DESIGN / MOTION / PRODUCTION
Directing the craft, collaborators, and details that carry the world through execution.
SERVICES
01
ART DIRECTION / CREATIVE DIRECTION
Developing the point of view for campaigns, identities, and experiences. From first reference to final expression.
02
CREATIVE STRATEGY / VISUAL IDENTITY / EXPERIENTIAL
Turning research into a foundation, then shaping the systems, narratives, and spaces that make an idea feel cohesive
03
DESIGN / MOTION / PRODUCTION
Directing the craft, collaborators, and details that carry the world through execution.
CAPABILITIES
01
ART DIRECTION / CREATIVE DIRECTION
Developing the point of view for campaigns, identities, and experiences. From first reference to final expression.
02
CREATIVE STRATEGY / VISUAL IDENTITY / EXPERIENTIAL
Turning research into a foundation, then shaping the systems, narratives, and spaces that make an idea feel lived in.
03
DESIGN / MOTION / PRODUCTION
Directing the craft, collaborators, and details that carry the world through execution.

Jacob Lee
Art Director & Creative Lead

Jacob Lee
Art Director & Creative Lead
Let’s make something worth talking about.
Have a project, partnership, or conversation in mind? Share a few details and I’ll be in touch.